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How Higher Education Marketing Professionals Can Use Data to Drive Student Recruitment Campaigns in the UK
Marketing and Admissions Elle Shea, Content Editor, HE Professional 10/04/2024 Marketing and Admissions Elle Shea, Content Editor, HE Professional 10/04/2024

How Higher Education Marketing Professionals Can Use Data to Drive Student Recruitment Campaigns in the UK

We explore how higher education marketing professionals can use data to drive their student recruitment campaigns in the UK, highlighting a number of examples of innovation in this area across the sector.

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Your Next Recruitment Campaign: Top Tips on Student-Generated Content
Marketing and Admissions Elle Shea, Content Editor, HE Professional 31/01/2024 Marketing and Admissions Elle Shea, Content Editor, HE Professional 31/01/2024

Your Next Recruitment Campaign: Top Tips on Student-Generated Content

Considering getting your students involved in your marketing campaigns? This article explores top tips for HE marketers looking to work with user-generated content.

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Generating Leads in Student Recruitment Campaigns: To Gate or Not to Gate Content?
Marketing and Admissions Victoria Littler, Account Director, Revolution Viewing 30/11/2023 Marketing and Admissions Victoria Littler, Account Director, Revolution Viewing 30/11/2023

Generating Leads in Student Recruitment Campaigns: To Gate or Not to Gate Content?

What makes a good lead generation strategy? Revolution Viewing reflect on the power of gated content in your student recruitment campaigns.

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4 Ways to Innovate the Humble University Prospectus
Marketing and Admissions Elle Shea, Content Editor, HE Professional 17/10/2023 Marketing and Admissions Elle Shea, Content Editor, HE Professional 17/10/2023

4 Ways to Innovate the Humble University Prospectus

Find out how higher education providers are revolutionising the traditional university prospectus through a range of creative approaches.

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Understanding the Higher Education Landscape: What Percentage of People Go to University in the UK?
Widening Participation, Marketing and Admissions HE Professional Team 11/09/2023 Widening Participation, Marketing and Admissions HE Professional Team 11/09/2023

Understanding the Higher Education Landscape: What Percentage of People Go to University in the UK?

Student numbers are growing. This article outlines the percentage of people that go to university in the UK and some of the challenges and opportunities this presents for professional services across higher education.

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