Graduate Employability Cherise Basslian, Director of Careers and Student Enterprise, University of East London Graduate Employability Cherise Basslian, Director of Careers and Student Enterprise, University of East London

Case Study: Diversity of Thought Employer Partnership Programme at the University of East London

The Diversity of Thought (DoT) programme was developed to drive aspiration and social mobility, and to address the key stages of the recruitment cycle where those from marginalised backgrounds were less likely to be represented.

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Marketing and Admissions Ana Sheppard, Content Marketing Manager, University of East London Marketing and Admissions Ana Sheppard, Content Marketing Manager, University of East London

Moving Beyond Traditional Content Marketing with the University of East London

This article explores three content marketing initiatives and strategies employed by the content marketing team at the University of East London to engage with 3 core audiences: Gen Z, Mature Audiences and Gen Alpha.

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