Webinar: Harnessing AI to Generate Student Recruitment Content – Setting up a Governance Framework for your Team
The University of Southampton is currently in the early stages of a project testing the impact of using AI to generate student recruitment content. This session covers how the project framework was established, including stakeholder engagement, scoping, governance and the launch phase.
Creating Compelling Marketing Campaigns for Postgraduate Study: The Art of Audience Segmentation
To deliver impactful recruitment drives for postgraduate students, it’s essential to segment your audience.
AI and the Applicant Journey: The Future of Creative Education?
Can AI help young people make better educational decisions and shape their futures according to their own individual interests and skills?
Postgraduate Recruitment Events: Diverse Options for a Diverse Audience
Simon Fairbanks considers the options available to HE marketers and advocates for creativity and innovation in postgraduate recruitment events.
Embrace the Magic of Higher Education: 3 Tips to Level Up Your Marketing Campaign
psLondon share three tips to help you level up your higher education marketing.