Elle Shea, Content Editor, HE Professional 15/11/2023 Elle Shea, Content Editor, HE Professional 15/11/2023

Creating Compelling Marketing Campaigns for Postgraduate Study: The Art of Audience Segmentation

To deliver impactful recruitment drives for postgraduate students, it’s essential to segment your audience.

Simon Pride, Head of Recruitment and Marketing, Arts University Bournemouth 15/11/2023 Simon Pride, Head of Recruitment and Marketing, Arts University Bournemouth 15/11/2023

AI and the Applicant Journey: The Future of Creative Education?

Can AI help young people make better educational decisions and shape their futures according to their own individual interests and skills?

Simon Fairbanks, Head of Community Engagement, UniTasterDays 24/10/2023 Simon Fairbanks, Head of Community Engagement, UniTasterDays 24/10/2023

Postgraduate Recruitment Events: Diverse Options for a Diverse Audience

Simon Fairbanks considers the options available to HE marketers and advocates for creativity and innovation in postgraduate recruitment events.

Shade Thompson, Social & Content Marketing Manager, psLondon 05/09/2023 Shade Thompson, Social & Content Marketing Manager, psLondon 05/09/2023

Embrace the Magic of Higher Education: 3 Tips to Level Up Your Marketing Campaign

psLondon share three tips to help you level up your higher education marketing.

Samuel Spiers (Newcastle University) and Paul Napleton (University of East Anglia) 15/06/2023 Samuel Spiers (Newcastle University) and Paul Napleton (University of East Anglia) 15/06/2023

Interview: How Can We Harness Real Automation for HE Marketing Leaders?

In this interview, Samuel Spiers (Newcastle University) and Paul Napleton (University of East Anglia) discuss the future of automation in HE Marketing

Vicky Downie, Principal Insight Consultant, UCAS 01/06/2023 Vicky Downie, Principal Insight Consultant, UCAS 01/06/2023

The Impact of the Cost-of-Living Crisis on Student Decision-Making

UCAS provides insight to how prospective students are really feeling about the cost of living and how it’s influenced their university decisions.

Rebecca Hollington, Director of External Engagement and Communications, University College Birmingham 18/05/2023 Rebecca Hollington, Director of External Engagement and Communications, University College Birmingham 18/05/2023

Challenges on the Road to One Million Students: Delivering an Authentic Brand

The journey to one million is set to test the sector. Rebecca Hollington (UBC) delves into the challenges around keeping an authentic brand in a diversifying audience.