Explore what higher education marketing is and the key trends and challenges facing marketing leaders in the sector.

University career services bridge the gap between academia and employability, offering employers a targeted talent pool and enhancing graduate success.

Unlock the power of email marketing to attract, engage, and retain students. Discover effective strategies to enhance recruitment and foster a strong sense of community.

Equip your graduates for UK job market success. Discover the top 8 skills employers crave and practical strategies to integrate them into the curriculum and service delivery.

There is a growing disconnect between traditional marketing strategies and the evolving needs of today's students. We highlight the importance of understanding student aspirations, anxieties, and preferred communication channels to foster genuine connections and build trust.

This article highlights 10 key trends reshaping the Higher Education market, offering actionable insights for higher education professionals to tailor their strategies and attract the next generation of students.

Unlock the power of social media marketing to attract students to your UK higher education institution. Discover strategies for understanding your audience, leveraging diverse platforms, creating engaging content, and measuring results.

This article explores 15 fresh and innovative solutions to supercharge your social media marketing for higher education and connect with future students in a meaningful way.

Discover the most effective marketing strategies for attracting prospective students to your higher education institution.

Delving into the concept of widening participation in higher education, this article explores its meaning, significance, and strategies for achieving a more inclusive and equitable educational landscape.

The market for prospective students is increasingly competitive in the UK higher education sector. In this blog, we explore 8 key strategies marketers can use to increase student enrolment.

Discover 5 digital marketing innovations poised to revolutionise higher education outreach and recruitment.

Phil Smith explores the role of the student voice in higher education, how it is captured and how to make it count.

A guide assessing how mental health affects students and the key warning signs for all higher education staff.

Student mental health is a complex issue. Here at HE Professional we have put together a list of tips on how to talk to students about mental health.

What is lifelong learning, what does it involve and why is it important to the individual, employer and skills sector?

PQA: What are Post-Qualification Admissions, how will the system work and what are the steps for implementation?

A guide to the 10 most common university complaints by students and how these cases are being handled across the higher education sector.

This blog piece outlines the benefits of creating an effective higher education curriculum that supports the mental wellbeing of students.

Dr Lisa Taylor explores the development and delivery of the Peer enhanced e-placement (PEEP) during the Covid-19 crisis